The Bachelor of Business Administration (BBA) in General Business provides students a breadth of knowledge in business concepts such as accounting, finance, operations, marketing, management, selling and entrepreneurship. This major is ideal for working professionals and business owners.
General Business major provides students a breadth of knowledge in business concepts such as accounting, finance, operations, marketing, management, selling, and entrepreneurship. This major is ideal for working professionals and business owners.Students graduating with a major in General Business can qualify for a wide variety of entry-level positions across many industries and sectors including sales, banking, insurance, marketing, human resources, real estate, supply chain, and accounting. Skills developed within this major include: Collaboration, Communication Skills, Critical Thinking, Cultural Sensitivity, Selling, Public Speaking, Quantitative Analysis Skills.