Master of Science in Marketing

Marketing practices have dramatically shifted and evolved with the rise of artificial intelligence, big data, digital marketing, marketing analytics, robotics and social media. Today's marketers face an empowered consumer with a variety of media and purchase options at their disposal. Additionally, marketers now need a higher degree of technical capabilities.

With two new STEM-designated concentrations in digital marketing technology and marketing technology and analytics, as well as a new marketing technology seminar course, the Drexel LeBow Master of Science in Marketing has adapted to these industry needs to provide a solid foundation in marketing strategy, research and planning as well as consumer behavior and global marketing. A practical, hands-on approach is embedded into the program, giving students the opportunity to take part in consulting projects as part of classes and participate in case competitions judged by practitioners and industry executives.

The MS in Marketing program is highly customizable, allowing students to tailor their studies to their career goals. Outside of five required core courses, students can choose from one of the program's three concentrations.

Although requirements vary by program regular admission typically requires a minimum cumulative grade point average of 3.0 B for undergraduate work The average for any graduate work must be at least 3.0 Applicants for post-master's status must show potential for further study by having maintained at least a 3.0 average in their masters-level studies Individual departmental requirements may exceed these minimums.
Transcripts from all institutions attended are required
One letter of recommendation is required from either a professional or academic reference
Applicants can upload their CVresum as part of their application or through theApplicant Portal

TOEFL
The TOEFL and IELTS exams are graduate business school admission tests that provide proof of English proficiency for international applicants
For admission consideration Drexel LeBow looks for an overall minimum TOEFL score of 90 with a 22 or higher in the Speaking and Listening section
IELTS
Alternatively an overall minimum IELTS score of 6.5 with a minimum score of 6.5 in Speaking and Listening is accepted