Bachelor of Science in Hospitality Administration - Hospitality Retailing

A degree in Hospitality Administration prepares students to begin their careers in a variety of industry sectors: hotel operations, sales and revenue, marketing, human resources, food and beverage management, real estate development, event management even entrepreneurial ventures.

Learning Outcomes
Knowledge Outcomes
Knowledge of the foundations of the hospitality industry: history, lexicon, and sectors.
Knowledge of the role of hospitality in society.
Knowledge of core hospitality business functions, including, but not limited to, finance and accounting, marketing, operations, human resources and organizational behavior, and revenue management.
Knowledge of the concepts, frameworks, and methods of experience design and management.
Knowledge of key macro-level issues that mutually impact hospitality and society, including, but not limited to, technology, sustainability, and wellness.

Skill Outcomes
An ability to exercise innovation as a learnable iterative process.
An ability to optimize human interactions in experience-based industries.
An ability to apply analytics to facilitate decisionmaking.
An ability to lead individuals, groups, and organizations.
An ability to communicate ideas in a persuasive and effective manner.

The Retailing concentration provides an interdisciplinary overview of the retailing industry while combining courses with the hospitality industry. Foreseeing and responding to consumer shopping behavior changes and technological innovation offers a breadth of exposure toward a firm foundation in many retailing aspects, including merchandising, pricing, sourcing, and logistics. Students may choose a cross-section related core and elective courses on consumer behavior management, including current issues faced by a dynamic and ever-changing industry.