Bachelor of Business (Fashion and Global Brand Management) (Accelerated)

It takes more than innovative designs to build a successful fashion brand. Experts in marketing, merchandising, logistics, sales, retailing and more, contribute to bringing a product from the runway to the racks of our favourite stores. You don’t need to be the next Anna Wintour or Gianni Versace to make an impact though; if you’re passionate about fashion, studying fashion and global brand management is the best way to learn about what fuels this fascinating, multi-trillion dollar industry.

The ICMS Bachelor of Business (Fashion and Global Brand Management) degree blends core business subjects with specialised subjects relating to fashion and brand management, providing you with the perfect foundation for a successful career in fashion, retail or brand management.

Whether you dream of managing a boutique brand, creating visual merchandising strategies for world-renowned fashion houses or marketing new product lines for online fashion retail giants, this degree will equip you with the knowledge and skills needed to carve a niche for yourself in the industry.

At ICMS we believe in a curriculum that blends a thorough understanding of the theoretical principles of management with innovations in hands-on, practical education. You will discover how successful fashion and luxury brands are built, managed and experienced. Learning from business experts, and through extensive industry exposure, you will master the latest marketing and retailing strategies used to engage customers in this exciting global industry.
The Bachelor of Business (Fashion and Global Brand Management) is designed to equip you with business knowledge, as well as specialist fashion, brand and retail skills in a global environment.

The degree, with specialised knowledge of fashion business, builds an adaptable blend of operational, strategic and creative skills relevant to this dynamic and rapidly evolving industry.

The competencies obtained in this course, while focused on the fashion retail category, are also relevant to the increasingly important role of brand management. This degree will equip you with a differentiated, flexible skill set and a global perspective.

Completion of NSW HSC (or equivalent) with a minimum Band 2 in English Standard or English EAL/D and a Band 2 in any one of the following suggested equivalent subjects including Mathematics Standard 2, Business Studies, Economics, Chemistry, Physics, Biology, Investigating Science, Legal Studies, Financial Services or Business Services. Academic transcripts and testamurs/completion certificates; International Baccalaureate- Completed IB Diploma with a score of 24 Cambridge International Examinations or Edexcel GCE- Successful completion of GCE A-level with an aggregate of #6* *Points are calculated on the basis that A*=6, A=5, B=4, C=3, D=2, E=1 and must include minimum one subject of Advanced Level or combination of Advanced and Advanced Subsidiary subjects. Advanced Subsidiary subjects are included in the aggregate and contribute the equivalent of half of a subject taken at Advanced Level: A=2.5, B=2, C=1.5, D=1, E=0.5 BTEC- Successful completion of BTEC National 3 Diploma or Extended Diploma in business or related area Certificate IV- Successful completion of a Certificate level IV qualification (under the AQF) or its equivalent. TOEFL (iBT)- 60 (Writing- 18, Speaking- 16, Reading- 8, Listening- 7) IELTS - Overall 6.0 (Writing 5.5, Speaking 5.5, Reading 5.5, Listening 5.5)