Bachelor of Business Information Management (Level 7) - Integrated Marketing Communications

A career with flexibility and options comes with one degree that combines both business and IT. Upskill with our Bachelor of Business Information Management Degree. This multi-disciplinary programme provides you with cutting-edge and world-leading specialist technical skills required to excel in any type of organisation. With both theoretical and practical hands-on learning, you’ll be equipped with the vital communication, analytical and problem-solving skills necessary to apply yourself effectively in your chosen profession.

Integrated Marketing Communications
Data Collection and Analysis
Services Marketing Management
Entrepreneurship and New Venturuing
Emerging Trends and Technologies in Integrated Marketing Communication
Digital Marketing
Brand Management
You will also complete a capstone project, where you’ll integrate and apply critical thinking, creativity, problem-solving, communications, technical knowledge, research, and interdisciplinary skills gained throughout the graduate diploma programme to solve a real-world problem.

Duration
3 Academic Years

Delivery
In class

UE equivalent in Cambridge International Examinations CIE 120 rank score OR UE equivalent in International Baccalaureate IB 24 rank minimum OR
A relevant qualification at Level 3 on the NZQF or above and the equivalent of UE Literacy and UE Numeracy OR
NZ Certificate in IT Essentials Level 4 or equivalent OR
A New Zealand or overseas qualification assessed to be equivalent to GPA of 5 or higher by the Head of School OR
Passes in other certificate diploma qualifications or courses with a GPA of 5 or higher by the Head of School
IELTS Academic score of 6.0 with no band less than 5.5 or equivalent
This programme requires students to have access to a laptop desktop that can connect to the internet with a web browser and a required minimum screen size of 14 inches For device specifications please talk to your Course Advisor